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Behind The Seams

Short Sleeve Shirts to Wear this Summer

October 3, 2015August 8, 2018 Rajesh GoradiaFit
 

 What’s the hullabaloo about short-sleeves! It’s creating quite the paradox of controversies…from notorious, boring, blasphemous choice of fashion, to even being called “irrationally reviled garment in menswear.” A pariah to the wonderful world of men’s[…]

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Fuddy-Duddy Brown Not!

September 26, 2015June 21, 2016 Puneeta GoradiaColor
 

 If Brown were a man, he’d be warm, down-to-earth and someone you’d like to take home to meet your folks. Quite contrary to its portrayal of one with a boring demeanour, it’s actually the one[…]

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Purple: The Love Doctor

September 19, 2015June 21, 2016 Puneeta GoradiaColor
 

 If a survey by a popular MNC in the UK is anything to go by, purple’s the best bet while looking for a date, considering that 36% women concurred to accepting a date from a[…]

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Pink: Up, Close and Personal

September 7, 2015June 21, 2016 Puneeta GoradiaColor
 

 Remember humming to Aerosmith’s….Pink it’s my new obsession…..Pink it’s the colour of passion…’Cause today it just goes with Fashion… What do some of the popular celebrities Matthew McConaughey, Robert Downey Jr., Charles Bartholomew (aka Chuck Bass[…]

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The Fabric Saga – It’s cotton all the way

August 28, 2015June 21, 2016 Rajesh GoradiaFabric
 

 $425 billion dollars is where the global textile and garment trade stands today. Just like yarns woven or knitted together give us fabrics, textiles have weaved itself across centuries into a myriad of cultures, civilizations,[…]

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New additions to our monogram styles

August 14, 2015 Puneeta GoradiaLaunch
 

 Curated over months of research, Vitruvien offers five unique font options.  Hand picked and edited by our in-house design team, you will find these fonts unique and akin to none you have seen before. Modern:[…]

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You’ve been Checked!

August 7, 2015August 5, 2015 Puneeta GoradiaStyle Guide
 

 There’s something about men in checks. From the upscale boardroom tycoon to a rugged cowboy, checkered shirts have been a manly classic. A timeless wonder, it has remained ubiquitous and true to is versatile character[…]

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The Business of Things

July 24, 2015July 27, 2015 Puneeta GoradiaStyle Guide
 

 Yes it’s as business as it gets. While the term may vary from Business Casual to Business Wear, the word ‘Business’ still looms dangerously over your head daring you to try it any other way.[…]

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The Statesmanly Stripes

July 10, 2015 Puneeta GoradiaStyle Tip
 

 Barring the infamous prisoner stripes (which ironically does make a statement of sorts), stripes have long since been the quintessential fashion wear for men. The Legendary status of stripes owes it allegiance to the ‘Breton’[…]

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Collaring it in: Discover your style!

July 6, 2015June 21, 2016 Puneeta GoradiaStyle Guide
 

 Short-spread, Tall-spread, Mandarin….lend me your ears! Let’s demystify the COLLAR not complicate it!   Yes, collars are exquisite, they tell a story, are indicative of a man’s economic standing, and above all transform a man’s appearance. […]

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